Want to know more about SEO? Optimus01 has a list of SEO FAQ's that will cover all you ever wanted to know about Search Engine Optimization. See below for a list of SEO FAQ's:

"What is Search Engine Optimization?"

Search Engine Optimization is the action of adjusting various criteria on your website such as content, meta tags and URLs etc., so that your website can rank better on major search engines and so that search engines can crawl your site correctly. Essentially it is optimizing your website so that it comes up on the first and second page of major search engines such as Google and Yahoo.

"Why do I need SEO?"

If you do not SEO your website the chances are that the major search engines, such as Google and Yahoo do not even know your website exists and if they do there is a distinct possibility that they can't even read your website correctly and thus you will not be on the first, second page or even 10th page of their results for certain keywords relating to your product or service. The world of internet users will basically not know that your company exists on the world wide web.

"What are the benefits of SEO"

An increase of traffic to your site i.e. more visitors. A higher ranking on the major search engines for keywords relating to your product or service. An increase in page rank. More internet users know about your company and its products and services.

"What guarantees does Optimus01 offer?"

We offer the following guarantees at Optimus01:

• An increase in visitors to your site
• First page rankings on the major search engines for keywords relating to your product or service

"How long has Optimus01 been in business for?"

Optimus01 has been around for about 3 years.

"Why should I use Optimus01 instead of another SEO company?"

You should use Optimus01 for your SEO because:

• We do proper SEO not the excuse for SEO that many companies out there are currently offering their clients
• We know how to SEO a website
• We have existing clientele that are ranking on the first and second page of Google for keywords relating to their products and services
• We are not a fly by night SEO company
• We use ethical SEO practices to get your company onto the first or second page of major search engines
• We offer guarantees
• We continuously seek to update our knowledge on SEO in order to keep up with the changing algorithms of the major search engines such as Google
• You have a team of people working on your account not just some guy that barely knows what he is doing

"How long will it take to get on the first or second page of the major search engines?"

This depends on the type of product or service you offer, the package you purchase and the time period you take to action our requirements in relation to changes on your website. Generally our clients start ranking within 3 months of starting SEO with Optimus01.

"What do I need to do to help you SEO my website?"

You need to make sure that whatever recommendations we have in relation to changes on your website, such as content, gets done quickly if not this will delay the results. You also need to make sure that your web developer works with you and does what you ask of him with quick turn around time. You need to trust our recommendations in relation to changes on your website. You need to answer our questions honestly in relation to your website. You need to leave the SEO to us and not do some SEO on your own time as this will cause issues. You also need to make sure that you do not have duplicate content anywhere on your site.

"How do I know that you are doing SEO to my website i.e. that you are actually working?"

You will see the following as evidence that we are doing SEO on your site:

• Emails from us to you asking you to change xyz on your site
• Reports from us showing improvement every month in over 10 different areas in relation to your website
• Changes on your website in relation to our requests or actions
• Higher rankings on the major search engines for keywords relating to your product or service
• Calls from us about your website
• An increase of visitors to your site

"What sort of contact will I have from you?"

• Emails
• Phone calls
• Meetings if there are major issues that need attention

"Why are there SEO companies out there that charge less than you?"

You pay peanuts, you get monkeys. If you want real SEO that will actually work, and that is ethical which the major search engines like, then you need to pay for it. If you want SEO that is unethical, that is not real SEO and that costs R750 a month then you can expect to get R750 a month value from your SEO. There is a very big chance that you will end up in the Google sandbox, where Google removes your site from its search results for a period of 18 months. This is detrimental to any business. It's up to you. There are many SEO companies in South Africa that are fly by night, and / or that practice unethical SEO - watch out.

"Do I have to use an SEO company that is based where my company is?"

Definitely not. SEO is all about the internet which means that no matter where you are, or where we are, we can do your SEO for you. As long as you have a phone line and email we can do business with you.

"What do I need to give you in order to begin?

• Signed terms and conditions
• Completed booking form
• Signed debit order mandate
• Your web developers contact details

"Who does the changes to my website?"

We can do them if you give us access to your website and then you will not incur additional website development fees or if you do not want us to have access to your website, or if it is written in code language from 5 years ago, then your web developer will have to do the changes.

"Who pays for the fees when changes are done to my website?"

If we do the changes then there are no fees. If your web developer does the changes then you may be liable to pay your web developer at his rate.

"What happens if I do not make changes to my website?"

You will not rank higher on the major search engines, you will not get an increase in visitors to your site and you will not be a happy client. SEO is a partnership between you and us. You need to help us, help you.

"What happens if I stop SEO?"

You will may longer be on the first or second page of the major search engines for keywords relating to your product or service. SEO is a service that requires continuity. So if your contract is coming to an end we highly recommend that you renew your contract or you will find that over the next 2 - 3 months from the time that you stop SEO, that your site is no longer giving you the return on investment that it was. What you put in, is what you get out.

"What are the differences between the SEO packages you offer?"

The answer is the amount of time we spend on doing SEO to your site. If you pay for the light SEO you will get light SEO, if you pay for intensive SEO, you will get intensive SEO. Having said this however purchasing an intensive SEO package for a website that has 5 pages is rather pointless and a waste of money. If you want some advice then simply contact us.

"Which package should I take and why?"

We recommend that you look at the following points to establish which package will best suit you:

• Is your business operating in a highly competitive industry?
• Is your site big or small?
• Have you spent a lot of money on your website?
• Do you rely on your website for income?
• Could your business increase with more visitors to your website?
• Are you a large or small company?
• Are you looking at SEO because it is a nice to have or because it is essential for your business to grow?

If you still aren't sure give us a call on +27 11 463 2040 or contact us and we will gladly assist you.

"If I do Adwords why do I need SEO?"

Statistics show that most people click on the 2^nd or 3^rd link of the search results when looking for something and Adwords does not occupy those locations. If you have the budget do both, if you don't you will get better results with SEO - over time. If you want instant results then do Adwords but the minute you stop adwords you will get no traffic to your site. 

Should you want more information on any or our SEO products or prices simply contact us or call us on +27 11 463 2040