Posts by Optimus01

SEO Evaluations

With the online industry growing by the minute, presence is everything. What are SEO evaluations and how can SEO evaluations benefit your online presence and business growth potential? What are SEO Evaluations? An SEO evaluation is an analysis process whereby the various factors and components that make a website more visible on a search engine…

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SEO Tools

Search engine rankings are the backbone of all things SEO. When optimising a website for quality online business growth, what SEO tools are needed? SEO Tools In order for the SEO process to be effective, a collection of useful SEO tools are required. What kinds of SEO tools can help online business owners develop and…

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SEO and Search Engine Rankings

SEO is a marketing tool which enables a website to effectively promote itself online to a broad target audience. To do this search engines play a pivotal role in how success can be achieved. What is SEO and how can it be utilised for optimal search engine rankings? SEO (Search Engine Optimisation) SEO & Search…

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Search Engines

Search engines have become a staple in the world of information research on the World Wide Web. The following takes a look at the inner workings of search engines and some interesting facts about the crème de la crème of search engines. Search Engines Defining Search Engines In a nutshell, search engines were designed as…

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Liquid Design Explained

Liquid design? Trying to design a website that can be viewed the same universally seems impossible. Read on to learn all about liquid design. What is a liquid Website Design? Most people think that the way you design a website is exactly how the viewers will see it. This is however not the case and…

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Importance of Having Press Releases for SEO

Don’t underestimate the importance of a website’s press release for SEO. The following will answer why press releases are important for SEO. You may have recently become accustomed to what SEO is and the importance of SEO for your website. Along with designing your site for SEO, writing for SEO and SEO do’s and don’ts,…

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How to Compile a Good Website Design Brief

Compiling a good website design brief is easy to do if you know what to include in it. It is a written explanation, given to a designer outlining the objectives and design strategies of the given design project. The following focuses on the most important components to consider when compiling a good website design brief.…

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Homepage Copywriting Tips

The Homepage is the face of your website campaign. Here are some tips to help you with the copywriting for your homepage. The homepage can be viewed as being similar to the front of your house. Ensuring that the home looks good and inviting from the front, will give the illusion that what is inside…

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Current Marketing Trends

2009 has brought many changes to marketing trends due to the economic recession. However the current online marketing trends have dictated the progression of marketers and have impacted the expense-constrained world of the Internet. The following takes a look at the current marketing trends of 2009. Online Marketing Trends Online marketers have been faced with…

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Website Copywriting

Optimus01 does not offer website copywriting services however we have the following tips for you in terms of writing copy for your website… The biggest tip we can give you is: “imagine you are talking to a little green alien who has come down from another planet and knows nothing about your company, your products…

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